Google only sees the click — not the sale
Most GHL conversions happen after the click — in pipelines, invoices, and phone calls. Google Ads never sees these events unless you send them back. Hello Conversions does this automatically.
- Offline conversion import with GCLID matching
- Enhanced conversions with hashed customer data
- Revenue values attached to every conversion event
- Smart Bidding optimizes for actual sales, not form fills
Smart Bidding impact
When Google Ads receives offline conversion data, Smart Bidding can optimize for the conversions that actually drive revenue — not just the ones that happen in the browser.
GHL events → Google Ads conversions
Every meaningful GHL event is mapped to a Google Ads conversion action with the right value attached.
What changes with offline conversion data
Revenue-based bidding
Smart Bidding optimizes for actual revenue values instead of just conversion counts. Higher ROAS, less waste.
Better audience signals
Enhanced conversions with hashed data help Google build more accurate audience profiles for targeting.
Complete attribution
See the full customer journey from ad click to pipeline close — with accurate revenue attribution.
Most advertisers are losing up to 40% of their revenue on missed conversions.
We help you fix your tracking for good and capture every single conversion, so your ads are more profitable and you get more customers from the same spend.
30 minutes with JJ · No pitch deck, no obligation